Tag: Blogging

  The Case Of The Missing Blog   “Do you have a blog?”   Whenever I sit down with a new client that’s one of the first questions I ask. You may thinking…”Betsy, you should have checked the client’s website before the meeting.” And you’re right. But read on:   At our first meeting I have [...]

    I have a confession to make. I used to hate, hate, hate writing blog posts. It was once one of my most dreaded tasks. Blogging is an important part of marketing these days, so I had to find a way to make it a lot more fun and pleasant. That involved creating a formula to follow every time. [...]

Blog categories and tags are the tools used to organize content for your readers. Whether you’ve been blogging for a while or in the process of just getting started, you are going to have to make some decisions about them. It’s easy when you think of categories as your blog’s ‘Table Of Contents”.   How To Use Blog Categories   [...]

If you blog for your business, it’s likely part of the reason you are doing so is to make sure that Search Engines (especially Google) can find your web page when someone is searching for some answers that you can provide. So, if you are one of those people whose eyes glaze over when someone utters [...]

“Is there a difference between articles and blogs?”   This was posed to me today by one of my clients and it is a really good question. Many of you may appreciate having this cleared up for you. I’m often guilty of swapping the word “article” for the phrase “blog post” myself, however, there are essential [...]

“A blank piece of paper is God’s way of telling us how hard it is to be God.”- Sidney Sheldon   Do you struggle to come up with blog topics that are fresh, engaging, and sharable? When you write a blog post once a week, once a month, or even only once a quarter, this part [...]

                    If you’re new to blogging for your business, or even if you’ve been blogging for a while, you may be asking yourself what is the ideal length for a blog post? There really isn’t a one-size-fits-all answer to this question except for this: Your blog [...]

Of all the marketing tactics that I’ve used over the years for my own business and for my clients, blogging has by far proven to be the most effective. But at the beginning, to many of my clients, the mere idea of writing a blog seems like an impossible task. But once I answer the [...]

If you’re like many business owners, just making the decision to add a blog to your website, getting it set up properly, and then coming up with blog topics are pretty big challenges on their own. Now you have to write those blogs, too! So, how do you know how often you should publish on [...]

You probably hear a lot about blogging these days. The word blog is actually a shortened version of weblog that pretty much means a website (or webpage) on which someone records their opinions, links to other sites, etc. on a regular basis. From the very beginning blogging has meant different things to different people depending [...]