How To Use Facebook Offers for Business Pages
September 24, 2012 by Betsy Kent in Facebook
In May of 2012, Facebook introduced a new feature for Facebook Business Pages called “Facebook Offers.” We read a lot of articles about the success of Offers, but the feature seemed to only be available for brick and mortar retailers. As of last week Facebook Offers became available for all Pages with 400 or more fans. So, [...]
How to Use Promoted Posts to Rock Your Facebook Page
September 4, 2012 by Betsy Kent in Facebook
In May 2012 Facebook announced a new advertising option for brand and business Pages, the “Promoted Post”. You may have noticed that last winter Facebook significantly reduced the percentage of fans that see your Page updates. Now, when you post a status update on your Page it will be served up only to approximately 16% of [...]